Friday coffee drop

Taste first. Guess the roast. Then scratch.

A limited mystery coffee lands every Friday in an unlabeled bag. Brew it, call the origin, reveal the answer—and earn your place on the Roast Riddle leaderboard.

$22 one-time · $19 weekly · subscribers get a guaranteed bag

Roast Riddle hero

Drop rule #01

No peeking until your guess is locked.

Fresh weekly

Small-run specialty coffee selected for a new Friday challenge.

Origin hidden

The answer stays under the scratch panel until you are ready.

Never rerun

When a batch sells out, that riddle is finished for good.

The weekly ritual

Coffee with something to prove.

No tasting-note exam. Just a great cup, a confident guess, and a reveal worth filming.

  1. 01

    Claim Friday’s bag

    Buy the drop for $22, or subscribe for $19 a week and reserve your bag before the limited batch disappears.

  2. 02

    Brew, taste, commit

    Use your favorite method, read the cup, and share your origin guess before touching the scratch panel.

  3. 03

    Scratch and score

    Reveal the origin. Correct guesses join the public leaderboard and unlock 20% off the next drop.

Pick your play

One mystery. Two ways in.

Try a single challenge or make Friday’s reveal a standing appointment.

Single drop

$22

One limited mystery bag, while the current batch lasts.

Weekly subscription

$19

A guaranteed bag from every weekly drop. Skip or cancel anytime.

Subscriber advantage

✓ Your bag is held before public sell-out.

✓ Every correct guess can take 20% off the next drop.

✓ Every Friday brings a completely new roast.

Choose your drop

This Friday

Your next favorite coffee is keeping a secret.

Get the bag, make your call, and find out whether your palate belongs on the board.